Everybody loves getting free stuff. Giving people a chance to win something by performing a few simple tasks is a sure-fire way of increasing your following provided that you do it right. This is why contests and giveaways are so popular. Relying on the Law of Reciprocity, the idea is simple: you do something for ...
5 Hacks for More Engaging Instagram Stories
CONTINUE READINGWhen the Stories feature was introduced in 2016, it marked a big step in the evolution of both Instagram and online marketing. From morning coffees to groundbreaking innovations, Stories have seen it all.This doesn’t come as a surprise since 400 million people use the feature on a daily basis. Out of all the stories po...
As much as it’s important for businesses to set new trends, it’s important to follow them as well. By allowing users to follow hashtags, Instagram has offered an incredibly convenient way to do this.According to research, 88% of all Instagram brand posts contain at least one hashtag. The same research ...
With the introduction of Stories Highlights, Instagram has given its users a multitude of new ways to add value to their profiles. Aside from taking your marketing aesthetic to the next level, the Highlights feature allows you to brand your profile and share timeless content that lives there for as long as you...
In June 2018, Instagram hit 1 billion monthly active users, 400 million of which use the app every day. Managing all those accounts, the interactions between them, and the numerous features that Instagram offers requires an enormous amount of data. Thankfully, Instagram is using the latest technologies to make t...