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How to Promote Your Music Using Instagram

Instagram is one of the leading social media platforms that people use these days. It allows you to share photos and videos with your friends, and even strangers all over the world. As a result, it’s become one of the most prominent places to promote your brand. Regardless of the industry that you’re in, Instagram can prove to be one of the better paths to take when you’re looking into marketing. It’s a tough platform to navigate, especially when there are plenty of seasoned users working with secret tips and tricks. When you’re a musician using Instagram, you always want to stand out – a lot of people make music, but very few are capable of putting themselves out there. Instagram will allow you to share songs and other ventures with your fans and friends, growing the number of people that follow you in the process. There’s a reason why Instagram followers and likes are held in such high regard, because it means that these certain accounts have a lot of marketing power. In order to promote effectively, you have to make sure you’re approaching the platform properly. Some things we would suggest are:
  • Post regularly - but make sure it’s quality content. Snippets of new songs are always a great idea.
  • Engage with Fans – Whenever people like and comment on your posts, try and interact with them as often as possible. As your page grows it’s going to become harder, but you’ve always got to give it a try.
  • Follow Related Accounts – Follow accounts that you would relate yourself to, and hope that they do the same. Instagram is one of the most organic-based growth platforms, meaning, things just sort of need to happen
  • Collab on Instagram - Expose your music to different crowds by working with other like-minded and active Instagram artists. Don’t be afraid to contact them via Direct Message!
With just a bit of luck and a little Gramista magic – you might just be very successful through promoting your music on Instagram!