Back to blog

Social Media Interaction Is Great, but Is It Enough?

Over the past 5-7 years, we have seen an incredible boom in the social media space. Companies like Instagram, Facebook, LinkedIn and Twitter, just to name a few, have created an online community that allows you to connect with people you would otherwise never connect with, stay in touch with people halfway across the world and reconnect with people you have not seen in many years. We share our pictures, promote our businesses and share all of our information with our "friends" on these sites. All of this can be done from the comfort of your home, with no need to get washed or dressed up to look nice. While the term "networking" is thrown around for these acts, how many of us develop real relationships and use it to network effectively. Do you know all the people you friend or follow? Are you really connected to them or do they just drop you when they need to get rid of some because Twitter says they maxed out. Do your fans on Instagram lead to business or job opportunities? In order to be an effective businessperson you need to establish and build lasting relationships with likeminded individuals. Simply being connected with a person is not enough. Instead, we need to make and foster connections. One of the simplest ways to do this is by getting out to do it in person. Networking is not only a great way to meet new people but also a way to expound upon relationships we initiate via social networking. Social networking is definitely a welcomed and effective component of our lives, but it is essential to go beyond social networking and attend live networking events and in-person meetings. So even if you prefer to stay in and network, make sure to make the time to get out and do it in person! Gramista can help you tremendously in freeing up time to be able to connect outside of social media. Let us take care of your followers on Instagram while you inspire them in real life.