As much as it’s important for businesses to set new trends, it’s important to follow them as well. By allowing users to follow hashtags, Instagram has offered an incredibly convenient way to do this.According to research, 88% of all Instagram brand posts contain at least one hashtag. The same research ...
How to Change Your Instagram Stories Highlights Covers
CONTINUE READINGWith the introduction of Stories Highlights, Instagram has given its users a multitude of new ways to add value to their profiles. Aside from taking your marketing aesthetic to the next level, the Highlights feature allows you to brand your profile and share timeless content that lives there for as long as you...
In June 2018, Instagram hit 1 billion monthly active users, 400 million of which use the app every day. Managing all those accounts, the interactions between them, and the numerous features that Instagram offers requires an enormous amount of data. Thankfully, Instagram is using the latest technologies to make t...
The fact that 375 million people use direct messages (DMs) on Instagram every month shows how big the Instagram Direct feature is. Still, many marketers don’t take advantage of its potential, as it remains one of the most underused Instagram marketing tools.If you’re not using it already, you should st...
Every once in a while, Instagram rolls out a new feature that enhances the user experience. As a result of these efforts, the platform is growing about 5 times faster than any other social media website.These new additions have made the platform richer and offered many opportunities for people and businesses to spread ...